Shoppingcenter Performance Report Germany. Tenant Survey. Long-Term-Analysis 2011-2025

Special report within the framework of ecostra’s basic research.

Long-term analysis of almost 50,000 tenant evaluations of the performance of their stores in German shopping centres

Since the first tenant survey for the Shopping Centre Performance Report Germany (SCPRD) was launched in 2011, a total of 49,198 evaluations by shopping centre tenants on the performance of their stores have been recorded in a total of 15 survey rounds. This wealth of data provides a unique insight into the situation and development of this important segment of the retail market. Given this background, it made sense to evaluate this data as part of a basic analysis in order to identify long-term trends. The results now available reflect the fact that the shopping centre market in general has undergone considerable changes since 2011. The special evaluation covers the following aspects, among others:

• Explanation of the data basis and methodological approach
• Ranking and evaluation of individual shopping centres based on tenant data for the entire period 2011–2025
• Ranking and evaluation of individual shopping centres based on tenant data for the 5-year periods 2011-2015, 2016-2020 and 2021-2025
• Summary findings from the performance evaluation of shopping centres over the long term
• Overall results for the period 2011-2025, broken down by individual federal states
• Competence of shopping centre operators as assessed by tenants over the long term

The results confirm that the balance of weights in the German shopping centre market shifted in various ways during the period under review.

Prepared in cooperation with the Immobilien Zeitung (IZ) and Textilwirtschaft (TW).

NOW AVAILABLE!!